Gen ZRetailDecoding China’s young luxury watch consumerBy Jasmine GaoNovember 23, 2023FashionHow Shiatzy Chen is tapping Gen ZBy Gemma A WilliamsOctober 3, 2023BeautyBeauty brands are talking back on socials. A risky or ingenious move?By Kati ChitrakornSeptember 15, 2023Fashion‘Girl math’ is pushing consumers to buy luxury. Should brands weigh in?By Lucy MaguireSeptember 13, 2023BeautyGen Z is obsessed with shower routines. Brands are riding the waveBy Lucy MaguireSeptember 8, 2023FashionTomato girl summer? How brands can keep up with TikTok’s micro-trendsBy Amy FrancombeAugust 15, 2023BeautyHow A24-backed Half Magic blends beauty and entertainmentBy Kati ChitrakornJuly 19, 2023FashionInside Fiorucci’s big rebootBy Lucy MaguireJuly 13, 2023FashionMeet the new wave of Chinese PRs with inroads to younger consumersBy Gemma A WilliamsJune 27, 2023FashionTo Gen Z, food is the new luxury. What does that mean for fashion? By Lucy MaguireJune 1, 2023FashionHugo Boss launches denim line under its Gen Z brandBy Madeleine SchulzMay 8, 2023FashionLululemon offers free Align leggings at first ‘dupe swap’By Lucy MaguireMay 3, 2023RetailUnlocking Gen Z’s luxury spending power in 2023By Lucy MaguireMay 1, 2023FashionWhy luxury is obsessed with relaunching old bagsBy Kati ChitrakornApril 26, 2023FashionGen Z loves dupes. Is this bad news for luxury fashion brands?By Lucy MaguireApril 10, 2023SustainabilityPuma opens up supply chain, sustainability efforts to Gen Z scrutinyBy Bella WebbApril 6, 2023SustainabilityGen Z will drive explosive growth in secondhand sales, says ThredupBy Ezreen BenissanApril 5, 2023FashionMeet the young entrepreneurs making thousands from archival luxuryBy Lucy MaguireMarch 29, 2023Retail‘A new playground for luxury’: Flannels rethinks role of flagship storeBy Kati ChitrakornMarch 22, 2023FashionSample sales are trending on TikTok. Is it a brand opportunity?By Ezreen BenissanMarch 14, 2023FashionGlass half full: Melke’s optimistic debut New York runway showBy Christina BinkleyFebruary 13, 2023MarketingTiffany wants Gen Z. Is it moving too fast?By Kati ChitrakornFebruary 6, 2023FashionAdidas’s new Gen Z, fashion-forward line is its biggest launch in 50 yearsBy Lucy MaguireFebruary 2, 2023BeautyWhy beauty brands are betting on collectiblesBy Kati ChitrakornJanuary 20, 2023More Stories